A servicing company for biochemistry analysers, MicroLab Instruments needed a brand refresh to launch their latest clinical machines.
With most products costing in tens of thousands, commissioning a re-brand was a huge step, and one they didn’t take lightly. Sivansh was proud to undertake this huge project.
A simple yet impactful concept of dots and its circular forms representing a molecular activity when viewed under the microscope.
A fresh new website
We also gave a makeover to their website with a user experience that their industry demands. The UI designed aligned with their revamped branding. We put a focus on their star products on the home page and their key certifications to showcase their level of competitiveness in the market.
The brand products were photographed in a variety of angles, including left angle, right angle, straight up and in extreme front low sitting. The products were aimed to retain their simplicity and clean look.